Media Director – (hybrid 2 days a week in office)

The ideal candidate is equally comfortable developing upper-funnel brand strategies and connecting those investments to lower-funnel business performance. They thrive in ambiguous environments, confidently guide clients through changing business priorities, and inspire cross-functional teams to deliver thoughtful, measurable solutions.

This leader will serve as a trusted advisor to clients while mentoring teams, driving strategic thinking, and helping shape the future of media within the agency.

Key Responsibilities

• Lead integrated media strategy across all channels, ensuring media investments align with client business objectives. 
• Develop omnichannel media plans spanning awareness, consideration, and conversion.
• Partner directly with senior client stakeholders, serving as a strategic consultant and trusted business advisor.
• Translate business challenges into actionable media recommendations supported by data and insights.
• Guide clients through evolving priorities by recommending strategic pivots as market conditions and business goals change.
• Lead and mentor media teams while fostering collaboration across planning, buying, analytics, strategy, creative, and account management.
• Present strategic recommendations, campaign performance, and business insights to executive-level clients.
• Build measurement frameworks that connect media investment to business outcomes, including leads, demand generation, and customer acquisition.
• Collaborate on new business opportunities and contribute to agency growth initiatives.
• Promote a culture of continuous learning, innovation, accountability, and strategic curiosity.

Qualifications

• 10+ years of progressive media strategy and planning experience within an agency environment.
• Proven success leading integrated media programs across channels.
• Strong understanding of how upper- and mid-funnel media influences lower-funnel performance and measurable business outcomes.
• Experience advising clients on evolving marketing strategies in fast-paced, dynamic environments.
• Demonstrated leadership experience managing direct reports while leading cross-functional teams.
• Excellent presentation, communication, and executive relationship-building skills.
• Ability to navigate ambiguity, solve complex business problems, and make informed strategic recommendations.
• Experience partnering with analytics teams to develop measurement frameworks and optimize performance.

Preferred Experience

• Candidates with experience in one or more of the following industries are highly desirable:

Retail, Financial Services, Insurance, Digital Commerce, Secondary Marketplace businesses (e.g., ticketing, resale marketplaces, automotive marketplaces, or similar business models)

• Experience connecting digital with  offline media—including television, audio, radio, podcasts, influencers, partnerships, streaming, and out-of-home—to measurable digital business outcomes is especially valuable.

Leadership Profile

• The successful candidate will demonstrate:
• Executive presence with a collaborative leadership style.
• Confidence without ego.
• Intellectual curiosity and a forward-looking perspective on the future of media.
• Comfort working in environments that require agility rather than rigid processes.
• Strong business acumen with the ability to connect marketing strategy to measurable business growth.

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