PR, Senior Account Executive

Middleton, WI | Work from home flexibility

Posted: 02/11/2025 Industry: Advertising Job Number: HE25.1.27.3 Pay Rate: $65,000 - $75,000 Remote: Hybrid Experience:

Job Description

Title: PR, Senior Account Executive

Salary DOE: $65,000-$75,000

Our client, a full-service agency that thrives on delivering innovative marketing solutions and creating momentum for its clients is seeking an PR, Senior Account Executive B2B. With a "team-first" mindset, they amplify each other’s ideas and work together to deliver exceptional results.

Position Summary
We are seeking a Senior Account Executive specializing in public relations, social media, and content strategy. This role is integral to the agency’s success, requiring a balance of leadership and hands-on execution. The ideal candidate has 5–7 years of professional experience, a passion for writing, and a strong background in media relations. The role involves developing and executing PR and content strategies, collaborating across teams, and delivering exceptional results for clients. Success in this position requires attention to detail, strategic thinking, and the ability to thrive in a fast-paced environment.


Key Responsibilities

  • Take ownership of media relations campaigns, including identifying key outlets and reporters, creating materials, and conducting follow-ups.
  • Develop media relations strategies and recommend innovative approaches to secure coverage for clients.
  • Create compelling content across various formats, often working closely with team members such as art directors or strategists.
  • Confidently interview subject matter experts to uncover insights that inform content creation.
  • Simplify complex topics into engaging and easy-to-understand narratives.
  • Build and execute influencer marketing strategies, including day-to-day management of campaigns.
  • Plan and execute client events, ensuring seamless delivery and success.
  • Apply a deep understanding of client marketing strategies to inform PR and content plans.
  • Stay informed about emerging platforms, tools, and best practices to make informed recommendations for clients.
  • Collaborate effectively with internal teams across various disciplines, including social media, creative, and digital.

Qualifications

  • 5–7 years of relevant experience in public relations, social media, or content strategy.
  • Exceptional writing and content creation skills, with a passion for storytelling.
  • Proven ability to manage multiple projects in a fast-paced environment while maintaining attention to detail.
  • A problem-solving mindset, with the drive to adjust strategies when necessary to achieve results.
  • A collaborative, team-oriented attitude with a strong sense of integrity and curiosity.
  • Ability to understand target audiences and craft messages that resonate emotionally and practically.
  • Strong written and verbal communication skills, including the ability to confidently deliver presentations.
  • Experience simplifying complex subjects into digestible and compelling content.
  • Must be able to work in a hybrid capacity, with on-site presence required three days per week.
  • Authorization to work in the United States without sponsorship now or in the future.

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Meet Your Recruiter

Howard Edelman
Senior Recruiter

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Explore exciting job opportunities in and around Middleton, Wisconsin - a charming suburb located just west of Madison. Middleton boasts a thriving economy, a strong sense of community, and ample room for professional growth. Known for its picturesque landscapes, proximity to Lake Mendota, and vibrant downtown area with eclectic shops and restaurants, Middleton offers a blend of urban convenience and small-town charm. With easy access to attractions like the National Mustard Museum, Capital Brewery, and the Middleton Performing Arts Center, this area provides a rich cultural experience for residents and visitors alike. Don't miss the chance to build a career in this dynamic and welcoming community - browse our job listings now and take the next step towards an exciting career in Middleton, Wisconsin.