Search Supervisor (hybrid)

New York City , NY | Work from home flexibility

Posted: 06/12/2024 Industry: Advertising Job Number: BT24.5.21.10 Remote: Hybrid Experience:

Job Description

New York, NY

Search Supervisor (hybrid)

A rapidly growing NYC digital media agency is seeking a talented Paid Search Supervisor to join its team.  The agency is located in Manhattan, and the position will spend three days a week in the office, agency side experience is required.  This represents the opportunity to work on large national and global B2B accounts; previous B2B experience is preferred, but not required.  This is a unique opportunity to advance your career in a specialized vertical as an agency-wide subject matter expert with a lot of growth ahead.  The agency offers many unique benefits to their agency and has a very employee-centric culture with many examples of rapid promotion from within.
Responsibilities

  • Directly manage PPC efforts on key accounts, with primary responsibility for planning, strategy, execution, optimization, and end-to-end project management
  • Create, manage, and optimize PPC campaigns on Google AdWords, Bing/Yahoo, Facebook, and other channels for key clients
  • Oversee the work of junior team members reporting to this position and foster their professional growth  
  • Write compelling headlines and descriptions for paid ads according to SEM best practices and in compliance with FDA regulations for pharmaceutical advertising
  • Build and update keyword lists and ad copy, prepare regulatory submissions, and oversee their approval process
  • Manage bids and budgets, test and optimize keywords and creative; maintain forecasts and goal metric tracking
  • Create and implement tests to achieve actionable results and improve campaign performance
  • Analyze and translate data from web analytics into actionable plans/recommendations
  • Ensure that the latest search/social innovations are applied and best practices are employed
  • Serve as subject matter expert in client calls and meetings

 

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Meet Your Recruiter

Bettina Thorn
Sr. Recruiter

Established in 1998, ad+one is comprised of hand-picked recruitment professionals with over 30+ years of combined recruiting experience serving the advertising and media agency industry nationwide. We pride ourselves on having access to hard-to-find talent and the hottest job opportunities in the industry. Our focus is on positions in Account Management/Client Services (digital/traditional) as well as Media (digital/traditional), Search Marketing (PPC/SEO), Programmatic, Paid and Earned Social Media and Big Data/Analytics. 

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